Tuesday, 9 December 2025

The Most Expensive Lesson Other Colleges Never Teach: Why IIT and IIM Alumni Networks Are Worth Millions

 


The Most Expensive Lesson Other Colleges Never Teach: Why IIT and IIM Alumni Networks Are Worth Millions


Rajesh graduated from a prestigious engineering College in 2015. Last month, he bumped into his former roommate at a coffee shop. They exchanged awkward smiles, fumbled for conversation, and parted ways with a vague "let's catch up sometime" that both knew would never happen. The person he once stayed up all night with, preparing for exams and sharing Dreams, had become a stranger.

Across town, Priya—an IIT Alumna from the same Batch—was on a Video call with three of her Batchmates. They meet every month without fail. One was helping another navigate a Job change, while the third was seeking advice on a startup idea. When the call ended, Priya immediately connected two of them with relevant Alumni who could help. This wasn't unusual. This was just Tuesday.

The Network That Never Dies

Here's the uncomfortable truth about most Colleges: your Alumni won't recognize you. Forget Alumni—your own classmates might struggle to remember your name five years down the line. You Collect degrees, not connections. You graduate and drift apart. The WhatsApp groups go silent. The friendships fade. You're on your own.

But IITs and IIMs? They're playing an entirely different game.

When Your Batch Becomes Your Tribe

At most institutes, students coexist. At IITs and IIMs, they become family.

Picture this: It's 2 AM. You're stuck on a problem that's due in six hours. At a regular College, you panic alone. At an IIT, you knock on your senior's door—even if you've never spoken before—and they'll sit with you until you crack it. No questions asked. No favors expected.

At IIM, your study group isn't just preparing for exams together. You're learning each other's strengths, covering each other's weaknesses, and building bonds that will outlast any corporate Job. When one person lands an opportunity, they immediately think: "Who from my Batch would be perfect for this?"

This isn't networking. This is brotherhood. This is sisterhood.

The Comparison That Stings

Walk into any random Alumni meet of a typical College. You'll find people exchanging business cards politely, making small talk about the weather, and leaving early. The connection is transactional. Superficial. Forgettable.

Now attend an IIT or IIM Alumni gathering. The energy is electric. People are genuinely excited to see each other. They're not just talking about old times—they're actively helping each other. "I heard you're looking to switch to product management. Let me introduce you to Sharma from our '08 Batch, he's a VP at Google." "Your startup needs funding? Give me five minutes, I'll connect you with three Alumni VCs."

The difference? At most places, your Alumni might help if you track them down and make a compelling pitch. At IIT and IIM, Alumni are actively looking for ways to help—before you even ask.

The Message That Changes Everything

Here's a real scenario that plays out differently across campuses:

Scenario: You need urgent career advice at 11 PM.

Regular College: You scroll through LinkedIn, wondering if messaging that senior from three years ago would be too awkward. You draft a message, delete it, draft again. You never hit send. You figure it out alone.

IIT/IIM: You shoot a message in the Alumni group: "Need 15 minutes to discuss a career decision. Anyone free?" Within minutes, three people respond. One of them is a CEO. Another is exactly in the role you're considering. They not only answer your questions—they connect you with five more people who can help. By midnight, you have a clarity you couldn't have gotten anywhere else.

The Skill Nobody Talks About

Business schools teach networking as a course. They conduct workshops. They invite speakers. Students dutifully exchange LinkedIn requests and forget about it by next semester.

IITs and IIMs don't teach networking—they breathe it. It's not a skill you learn in a seminar; it's a culture you absorb every single day. You learn that:

  • Your Batchmate's success is your success

  • Helping someone doesn't diminish you; it amplifies you

  • The person struggling in the seat next to you might be the founder who gives you your Dream Job ten years later

  • Your network isn't a tool to use—it's a community to nurture

This is why IITians and IIM graduates don't just have connections. They have a Battalion of people genuinely invested in their success.

Twenty Years Later

At most Colleges, twenty-year reunions are awkward affairs where people struggle to remember each other's names, swap stories about the "good old days," and promise to stay in touch (knowing they won't).

At IIT and IIM reunions, people are planning their next startup together. They're discussing how to help Batchmates who are going


Wednesday, 3 December 2025

What Is Keyword Optimization

 




 What Is Keyword Optimization?

Keyword Optimization is the process of researching, selecting, and strategically using specific words and phrases (Keywords) in your content so that search engines like Google, Bing, or even LinkedIn can understand what your content is about — and show it to the right audience.

These Keywords represent what people type when searching online.
Examples include:

  • “Best flight schools in New Zealand”

  • “How to write a CV”

  • “Cheap digital cameras in Auckland”

By placing these Keywords naturally throughout your content, you increase the chances of appearing higher in search results.


๐ŸŒ Why Keyword Optimization Matters

1. Helps Search Engines Understand Your Content

Search engines read your content by scanning the Keywords you use.
If your content contains the same phrases people search for, search engines recognise it as relevant — making it more likely to appear in searches.


2. Boosts Your Online Visibility

Proper Keyword Optimization helps your:

  • website

  • blog

  • LinkedIn article

  • social media posts

  • online resume

…sHow up where people are already looking.
This means more clicks, more views, and more engagement.


3. Attracts the Right Audience

The goal isn't just to bring more people to your content — it’s to attract the right people.
For example:

  • A flight school wants to attract aspiring pilots

  • A tourism college wants students interested in hospitality

  • A business wants customers searching for their service

Keyword Optimization aligns your content with people intentionally searching for what you offer.


4. Improves Professional Branding

Even on LinkedIn, Keyword Optimization helps:

  • recruiters find your profile

  • employers understand your skills

  • your posts reach the correct audience

Using the right Keywords in your headline, bio, and job descriptions can significantly improve your chance of being discovered.


5. Boosts Credibility & Authority

When your content ranks higher, people naturally trust it more.
Keyword-optimized content is often viewed as more:

  • relevant

  • reliable

  • informative

This increases your reputation within your field or niche.


๐Ÿ› ️ How Keyword Optimization Works

1. Keyword Research

The process begins by identifying what your audience is searching for.
This includes:

  • trending searches

  • common questions

  • long-tail Keywords (e.g., “How to become a cabin crew in NZ”)


2. Keyword Placement

Once the right Keywords are chosen, they must be placed naturally in:

  • titles

  • headings

  • content body

  • image descriptions

  • tags/metadata

  • profile headlines and bios

This helps both search engines and readers understand the topic clearly.


3. Balancing Quality and Keywords

Effective Keyword Optimization never feels forced or unnatural.
It keeps the writing:

  • clear

  • valuable

  • readable
    while still including relevant search terms that signal meaning to search engines.




Monday, 1 December 2025

Indore 2025 A Year Marked by Shocking Incidents, Public Controversies & Remarkable Achievements

 


Indore 2025: A Year Marked by Shocking Incidents, Public Controversies & Remarkable Achievements

Indore — the heart of Madhya Pradesh — witnessed one of its most dramatic and eventful years in 2025. From Tragic accidents and headline-grabbing controversies to civic achievements and national recognition, the City went through a roller-coaster of emotions.

Here’s a complete look at everything that happened in Indore in 2025 — starting with the Bad, then the good.


❌ THE Bad: TraGEDIES, CRIME, AND INCIDENTS THAT SHOOK INDORE

1. The Ranipura Building Collapse — A Heartbreaking Disaster

A five-storey building in Ranipura, Koshti Mohalla collapsed without warning.

  • 2 lives were lost

  • 12 others were injured, including a one-month-old baby

Weak structural foundations, water seepage, and illegal alterations were suspected causes. The incident highlighted the growing issue of unsafe constructions in older parts of Indore.


2. Drowning at Lodhiya Kund

A young BSc student from Rewa drowned at Lodhiya Kund after slipping into deep water. Despite being with friends, he could not be rescued in time — sparking debates on safety measures at tourist spots around Indore.


3. AI Voice Fraud: A New-Age Crime Hits Indore

An Indore resident lost ₹1.83 lakh after scammers cloned a relative’s Voice using Artificial Intelligence.
This incident shocked the City and raised awareness about the rising threat of AI-powered financial fraud in India.


4. High-Profile Controversy: Chandrashekhar Ravan vs Indore’s Dr. Rohini Ghawri

One of the biggest controversies of 2025 erupted when MP Chandrashekhar Ravan’s alleged ex-girlfriend, Dr. Rohini Ghawri from Indore (now living in Switzerland), made explosive claims on X (Twitter).

Rohini’s Accusations

She alleged that the MP threatened to have her parents jailed. In a fiery post, she wrote:

“My Mumma and Papa are my God… even Amit Shah won’t be able to save you. Your fight is with me. Don’t drag my family into this.”

She further warned:

“I wasn’t your enemy… now I am your mortal enemy. I am coming back to India.”

Her Background

  • Daughter of a cleaner at ESIC Hospital, Indore

  • Went to Switzerland in 2019 for higher studies

  • Allegedly dated the MP for 3 years

  • Accused him of sexual harassment

  • Runs an NGO in Switzerland

Her Suicide Threat Earlier

Two months earlier, Rohini posted a shocking suicide threat, tagging PM Modi and claiming she would “consume poison.”
This raised concerns about mental health, political pressure, and online harassment.


5. Rs 30 Lakh Jewellery Burglary

In Lasudia, jewellery worth ₹30.20 lakh was stolen. The accused — an 18-year-old — was arrested, and most items were recovered, but the theft left residents shaken.


6. Hit-And-Run Horror

Several hit-and-run cases occurred, including a horrifying incident where a father was killed in front of his 10-year-old son. Overspeeding and rash driving remained major safety concerns in 2025.


7. Stabbing at Bus Depot

A minor argument escalated into violence at a City bus depot when a man was stabbed. Increased aggression in public spaces became a worrying trend.


8. Illegal Liquor, Encroachments & Crime Crackdowns

The police seized illicit liquor worth over ₹1 crore, busted gambling setups, and demolished illegal commercial establishments.
These crackdowns exposed the underbelly of crime thriving beneath Indore’s otherwise polished surface.


✔️ THE GOOD: PROGRESS, DEVELOPMENT & MOMENTS OF PRIDE

Despite the setbacks, 2025 also brought significant achievements and progress for Indore.


1. Indore Metro Finally Launched

The much-awaited Indore Metro’s first phase opened to the public — a major leap in smart City mobility.
The metro connected key commercial and residential zones, reducing Traffic and introducing world-class urban Transport.


2. India’s Cleanest City — 8th Year in a Row

Indore continued its unbeatable streak by winning the Cleanest City of India award for the eighth consecutive time.
Zero-waste zones, citizen participation, door-to-door garbage collection, and advanced waste treatment made it possible.


3. Surajkund Stepwell Fully Restored

The historic Surajkund Stepwell was restored, cleaned, and beautified under AMRUT 2.0.
The revival atTracted tourists and highlighted Indore’s dedication to water heritage and conservation.


4. Solar-Powered Water Supply System

Indore set a national example by installing a solar-powered water supply system — reducing electriCity costs and promoting climate-friendly infrastructure.


5. Massive Water Conservation Projects

Under the Jal Ganga Sanvardhan Abhiyan, the City revived ponds, deepened lakes, restored ancient wells, and created recharge shafts.
These efforts significantly boosted groundwater levels.


6. Illegal Buildings Demolished for Safety

After the Ranipura Tragedy, authorities took strict action:

  • Unsafe buildings were vacated

  • Illegal constructions in Scheme 78 and nearby zones were demolished

  • City inspectors increased monitoring

This marked a strong step toward safer urban planning.


7. Celebration & Unity: Indore Lights Up for Cricket Triumph

When India won the Champions Trophy 2025, Indore erupted with joy.
Fireworks, street celebrations, and public gatherings created a festival-like atmosphere — showcasing the City’s love for cricket.


✨ A Year of ConTrasts for Indore

Indore’s 2025 was a mix of:

  • Unfortunate Tragedies

  • Rising cyber and physical crimes

  • Political controversies

  • Powerful progress and civic achievements

The year tested Indore’s resilience but also proved the City’s ability to rebuild, reinvent, and rise stronger.

Indore entered 2026 more aware, more prepared, and more determined to grow — with its people at the heart of every success and every struggle.